Our Team

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Morad Sbai, Managing Director

Drawing from twenty years in the field, Morad has built and shaped talent and HR teams across organizations of all sizes in Europe, the Middle East, Africa, and the United States. His extensive experience includes conducting over 12,000 interviews and bringing more than 1,000 professionals on board, giving him deep insights into what makes hiring work. He's led teams through major HR improvements across different industries, most recently in FinTech after spending seven years managing talent acquisition and HR teams at Amazon Europe. He obtained his International Business degree from the University of Burgundy, followed by a Master in Business from IFAG Paris, and refined his leadership expertise through INSEAD's Management Acceleration Program. Originally from Burgundy, France, Morad's journey took him through Paris and London before establishing his roots in Luxembourg.

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Ashlee Spinoso, Brand & Communication Director

Ashlee brings more than 15 years of brand and marketing experience to Mindset, working with small, mid-sized and large organizations building successful and scalable brand and marketing strategies. Most recently, she spent 8 years at Amazon building and leading global Employer Brand teams. Her experience spans across the US, Europe and APAC. She holds a  BA degree in Communication and Journalism from New York University and a MBA from the University of Cambridge. Ashlee is originally from NYC and has resided in the UK and Europe for the past 10 years.

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Our Core Values

  • We prioritize the needs, aspirations, and well-being of employees in all solutions and strategies, recognizing that people are the core of any successful business.

  • We cultivate a deep understanding of employee perspectives by listening actively and responding thoughtfully, ensuring solutions are human-centered.

  • We operate with honesty, integrity, and transparency in all interactions, building trust with our clients and their employees.

  • We use data and insights to inform decisions, ensuring that strategies are grounded in evidence and aligned with business objectives and employee needs.

“When solving problems in previous companies, we noticed that leaders who focused too much on their bottom lines and less on the voice of their employees, often missed chances to tackle underlying team issues causing disengagement and performance decline.

We also took measure of how mis-hiring can be costly for organizations and damaging to the company culture. When strong assessment framework were missing, leaders often unconsciously hired similar backgrounds, limiting diversity, innovation, and productive friction in their team and costing companies hundreds of thousands in recruitment and dismissal costs. “ Morad Sbai, Managing Director

We believe that embracing a talent-centric mindset is a powerful strategy for driving sustainable growth for any business.

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“We recognized the need for a solid recruitment process and the importance of aligning company culture with candidate aspirations through Employer Brand and communication strategies. We engaged extensively with employees and candidates to understand their stories and met with leaders to explore mindset changes. We made an impact on thousands of people and their organizations. We want to inspire mindsets change for many more!” Ashlee Spinoso, Brand & Communication Director

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